How to Get (& Give) a Killer Testimonial

Posted by on Jan 1, 2010 in Blog, Marketing | 0 comments

How to Get (& Give) a Killer Testimonial

by Tracy Needham, Compelling Communications, LLC

Testimonials are a high-octane marketing tool that can significantly boost sales. Have you noticed how many retail websites are adding customer reviews these days? That’s because people want to know “the real scoop” before making a purchase—especially for something as intangible as a service. And seeing proof of someone else’s satisfaction makes them much more confident about hiring you…

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