Your Tagline: The most important ad you’ll ever create

Posted by on Oct 1, 2007 in Blog, Copywriting, Marketing | 0 comments

Your Tagline: The most important ad you’ll ever create

by Kimberly Freeman for About.com

A really great tagline conveys a company’s benefit with personality and attitude and the most memorable taglines connect on an emotional level. In the 1950’s, ad agencies called them “slogans.”  You may have heard them referred to as a catchphrase, marketing line, or even trademark line…

 

Be Sociable, Share!
468 ad

Leave a Reply

Your email address will not be published. Required fields are marked *