One Focal Point

Posted by on Apr 1, 2006 in Blog, Graphic Design, Marketing | 0 comments

One Focal Point

From massive billboards to pocket-sized business cards, a good design has one primary focal point that anchors the layout and defines its purpose. It could be a headline, an illustration, or even white space, but a main focus of visual interest engages the reader and pulls him or her into the rest of the story…

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